With each campaign and/or decision

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With each campaign and/or decision, it is possible to visualize the effects on customers in an active listening process on the networks. Understanding trends can also generate content ideas. The organization has the opportunity to stay up to date and join the discussions. In addition, social networks are a way to interact and dialogue directly with people, whether in publications or in private conversations. The brand can build customer loyalty by offering them attentive, agile, efficient and humanized service. It is possible to answer questions, offer solutions and better understand each user's pain. 6. What social networks should my company be on? ADVERTISEMENT This is a million dollar question.

Many companies want to quickly know which networks to Loan Phone Number List invest in, to save time, since there are several. It is a complex question that requires a well-crafted answer. Initially, your business needs to be where your customers are. Therefore, it is important to know the profile of the people on each network and find out what your audience's favorite sites are. Thus, you increase the chances of reaching the right contacts by carrying out communication strategies in these spaces. However, this can be a somewhat limiting answer. You should also look at the nature of your business and its goals with social media. If the focus is to make the most of these channels, then it is interesting to be present on more networks and have an integrated strategy.



If the brand wants to develop more youthful and informal communication, presence on the networks is a good way to put it into practice. Communication with people will be tested in these channels. Depending on the level of informality of your communication, you can already filter some network options to focus on, for example: On LinkedIn, companies generally take on a more neutral and formal tone; on Instagram they open themselves to informality; On Facebook it is very common to use slang and a more jocular tone. Finally, we must mention that everything depends a lot on the tests.