Forgetting to track your progress

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This perhaps goes hand-in-hand with #9, but many companies will publish web content and then not invest the time in following up to see if it’s successful or drives business goals. Like other areas of business, you need to keep track of the data and utilize it to make better decisions. Like any other marketing investment, you want to know if your efforts and resources are driving the right results. Using tools, such as Google Analytics to name just one, can be quite helpful in identifying which types of content is high performing and which ones aren’t performing well.

Not just for your pages, but for your social media and email marketing analytics as well. You may also be interested in these articles: Converting Readers To Leads: How To Optimize Blog Posts For Lead Generation The 13 Best Digital Marketing Blogs Bahrain WhatsApp Number to Start Reading Today Blog Design: How to Design Posts that Grab Attention Blogging is an excellent tool to use to attract new audiences, generate leads, and grow your conversions. The net positives associated with a dedication to business blogging are numerous. Companies of all shapes and sizes, in any industry, can benefit from good blogging practices.



Option Using Your HubSpot Account to Begin Integration How To Integrate Hubspot With Gmail The first method is easy to use if you already use Google Chrome. If you don’t, you may prefer this integration technique, which uses your HubSpot account first. Follow these steps to get your HubSpot and Gmail accounts connected. 1. Log Into Your HubSpot Account For this method of connecting HubSpot to your account, go ahead and log into your HubSpot account. Once you do, you will need to click on the Settings tab to get started. 2. Find the General Settings Now, a new tab should open including a larger navigation bar.