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Maximize SEO rankings by prioritizing the first internal link on a page, optimizing anchor text with target keywords, and focusing on relevant, competitive URLs. Portrait of a smiling man in a burgundy shirt, transparent background. Dan Shaffer Director Of SEO.Com Author block right corner shape October 26, 2023 4 mins. read Links, whether internal or external, are important for search engine optimization (SEO) . As you read through this topic, you will hear SEO specialists talk about first link priority.
The theory is that when Google encounters multiple internal links to a URL on a page, it considers the first link and its anchor text for ranking purposes. Learn more about the first link priority rule! What is first link priority? First link priority is an SEO theory that states that when Google's crawlers Australia Phone Number Data encounter multiple internal links to the same URL from a referring page, Google's search engine algorithm takes considers the first internal link and its anchor text against all other links for ranking purposes.

Does the first priority link rule affect search engine rankings? Most SEOs believe that the priority first link rule impacts SEO, but they disagree on whether it impacts rankings . This is because search engines use hundreds of factors (which are weighted differently) to determine search results. However, studies have shown a correlation between anchor text and better rankings.
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