External links come from sources
The quality of links is crucial in the positioning process. Just a dozen or so years ago only the number of links had an impact on the visibility of a website in search results. Currently a large number of poorquality links are considered black hat i.e. activities inconsistent with webmaster guidelines. Spammy links can lead to decreased visibility and even removal of the site from the index. Google algorithmsPenguin The Penguin algorithm or Google Penguin Update was introduced.The purpose of launching the algorithm was to combat poor quality links and activities considered spam . Penguin's task is also to increase the visibility of websites linked to valuable external links. Valuable external links What should you pay attention to when building photo retouching an external link profile? What links will be considered valuable and will increase the visibility of the positioned website? Unfortunately detailed Google guidelines are not known. However certain opinions have been formed on this subject. Links from highauthority websites thematically related to the website being positioned are considered valuable external links.
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Building external links how to obtain external linksformula Sustainable link buildingstplaceformula The authority of the linking domain The higher the authority of the linking site the better. In most cases one link from a highauthority site is more valuable than several links from lowauthority sites. You can verify external links pointing to your website using specialized tools such as Google Search Console or Ahrefs. Theme of the linking page Links from random sources are not a good idea. To gain in the eyes of Google you should remember about the topic of the websites from which the links come. It is best that thematically related to your business.
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